Youth Research by mobileYouth

[book] Fans: from liked to loved

mobileYouth

 

What is it?

Downloadable E-Book.  62 pages PDF. 

Authors

Graham Brown, Ghani Kunto

Overview

A 62 page guide for youth marketers to better understand the role of Fans in branding and how to reach them.

Focus on the 10% who already love your product, the Fans.

If you want to understand marketing today, understand Fans. Fans are the influencers. What Fans say about your product is far more important than what your creative agency says. Starbucks, Apple and Monster Energy drinks all leverage their Fans. Shouldn’t you also be thinking about Fans too?

How do I Download this Ebook? 

You will receive an email with a link to download the file upon purchase.

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About mobileYouth®

mobileYouth is a research advisory firm founded in 2001. We help companies understand and connect with youth to developer better customer insights, innovation and marketing.

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