Youth Research by mobileYouth

[book] Fans: from liked to loved



What is it?

Downloadable E-Book.  62 pages PDF. 


Graham Brown, Ghani Kunto


A 62 page guide for youth marketers to better understand the role of Fans in branding and how to reach them.

Focus on the 10% who already love your product, the Fans.

If you want to understand marketing today, understand Fans. Fans are the influencers. What Fans say about your product is far more important than what your creative agency says. Starbucks, Apple and Monster Energy drinks all leverage their Fans. Shouldn’t you also be thinking about Fans too?

How do I Download this Ebook? 

You will receive an email with a link to download the file upon purchase.

Related Products

About mobileYouth®

mobileYouth is a research advisory firm founded in 2001. We help companies understand and connect with youth to developer better customer insights, innovation and marketing.

Research Clients

Contact Us

UK: +44 203 086 8664
North America: +1 646 867 3635
Asia: +852 8199 9375
or use online contact form


"MobileYouth" & "Mobile Youth" are (R) registered trademarks.

All material published on this site is copyright of mobileYouth unless prior exception is provided. All imagery leased from Flickr under the CC commercial license remains copyright of their respective owners.