Downloadable E-Book. 62 pages PDF.
Graham Brown, Ghani Kunto
A 62 page guide for youth marketers to better understand the role of Fans in branding and how to reach them.
Focus on the 10% who already love your product, the Fans.
If you want to understand marketing today, understand Fans. Fans are the influencers. What Fans say about your product is far more important than what your creative agency says. Starbucks, Apple and Monster Energy drinks all leverage their Fans. Shouldn’t you also be thinking about Fans too?