Youth Research by mobileYouth

[book] Youth marketing 101: how to win the youth market without advertising

mobileYouth

What is it?

Downloadable E-Book. 49 pages. PDF.

Authors

Graham Brown, Freddie Benjamin and Ghani Kunto

Overview

Youth Marketing 101 lays out the essence of youth marketing. Graham Brown, Freddie Benjamin and Ghani Kunto condensed more than 10 years of knowledge and insights from tracking and researching youth culture and behavior into this concise book. Taking key learnings from working with clients such as Red Bull, MTV, Disney, Monster Energy, Nokia and UNICEF, this book spells out the fundamentals of youth marketing so you can learn from their successes and avoid their mistakes.

How do I Download this Ebook?

You will receive an email with a link to download the file upon purchase.


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About mobileYouth®

mobileYouth is a research advisory firm founded in 2001. We help companies understand and connect with youth to developer better customer insights, innovation and marketing.

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